GEAR AID, an award-winning manufacturer long synonymous with outdoor adventure, today introduced new company president Clark Campbell. An industry veteran well-versed in product development and design, operations and marketing, Campbell comes to GEAR AID after nearly twenty years in senior leadership roles with globally-respected brands Outdoor Research and Helly Hansen.
“We’re very pleased to welcome Clark to the GEAR AID team,” said Rob Coghlan, owner of GEAR AID. “Clark’s years of experience, and knowledge of the outdoor marketplace will provide strong leadership to expand GEAR AID into new product categories and markets."
Campbell will join GEAR AID on February 1 as the company seeks to build on the incredible momentum the brand has built over the past twelve months. Since its new ownership group, Coghlan’s LTD, took the company reins GEAR AID has undergone a successful rebrand, launched into new product categories, and grown its overall business.
“GEAR AID is a brand with a history of creating product solutions that truly enhance the way people experience outdoors. I feel fortunate to be joining the company at such an exciting juncture for the business and the brand,” explains Campbell. “The company has supportive new ownership, a new brand direction, and an enthusiastic team, all of which equate into a great platform for expanding the boundaries of the brand.”
Campbell will lead the GEAR AID team from company headquarters in Bellingham, Washington where in his off time he can be found hiking, mountain biking and enjoying the outdoors with his family.